The Motives
Childhood:
The inspiration for Rosie Hong traces back to Rosie’s childhood in the serene countryside of Vietnam.
Mom – the biggest inspiration
Raised by a skilled seamstress mother, Rosie often found herself assisting in the creation of clothing.
Through this, she discovered that tailoring was a true art form.
She learned the intricacies and dedication required to craft beautiful garments, understanding the heart and soul sewn into every stitch.
Mom – the biggest inspiration
Raised by a skilled seamstress mother, Rosie often found herself assisting in the creation of clothing.
Through this, she discovered that tailoring was a true art form.
She learned the intricacies and dedication required to craft beautiful garments, understanding the heart and soul sewn into every stitch.
The Spark
Years later, Rosie had the opportunity to study in the UK, where she was captivated by the elegant and timeless European fashion styles.
It was here that the idea of blending her homeland’s traditional tailoring techniques with classic European aesthetics began to take root.
More sustainable
This vision, combined with her growing concern for environmental issues, especially the impact of fast fashion, fueled her ambition to create a sustainable fashion brand.
Bring them what they deserve!
Vietnam is renowned for its garment industry, with many global fashion brands outsourcing their production to the country. However, the talented artisans behind these creations often go unrecognized and underpaid.
Rosie envisioned a brand that would honor these craftsmen, giving them the acknowledgment and compensation they truly deserve.
Quality & Technology
Why not?
Rosie aimed to elevate fashion products, striving for perfection in every piece.
From precise cuts to meticulous stitching and premium fabrics, every detail was crafted to provide comfort and aesthetic appeal.
Embracing slow fashion, she wanted to make bespoke tailoring accessible to everyone through the innovative use of 3D scanning technology. Now, measurements could be taken with just a smartphone in 30 seconds.
Dream comes true
Driven by the dream of showcasing Vietnamese craftsmanship to the world, her passion for classic fashion, and a love for technology, Rosie Hong was born.
This brand is not just a fashion label but a testament to Rosie’s journey, merging tradition with innovation and aspiring to make a meaningful impact in the fashion industry.
The Vision
Through our story, Rosie hopes to inspire people to pursue their dreams. Rosie Hong stands as a beacon of passion and perseverance, a reminder that with dedication, one can turn dreams into reality.
We also champion the message of protecting our planet. By choosing sustainable fashion, we believe in making choices that are kind to the Earth and all creatures on the planet, ensuring a better future for generations to come.
Lastly, we want everyone to feel good in their own skin. Our garments are designed not just to be worn but to be experienced. They are crafted to make you feel confident, comfortable, and truly yourself. At Rosie Hong, we believe in the power of fashion to transform, empower, and inspire.